How Brands can Build a Real Community
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I joined the awesome _C‑Suite Blueprint_ podcast and somehow work medieval cathedrals, castles, and dragons into the conversation.

Does your company have a community behind it?

Not just some old school web portal, we’re talking about a true community — a place where people come together to help one another.

Because without that, you’re driving people away.

In this episode of Intevity’s C‑Suite Blueprint podcast, I joined George Jagodzinski and we explored:

*   How to get people to rally around your brand and build a truly thriving community.
*   Why events are more important than ever
*   Why brands like Peloton have built such thriving communities
*   Where most companies go wrong when it comes to community-building

**[Listen in.](https://csuiteblueprint.sounder.fm/episode/community-building-brent-turner)**