Hosting a MassTLC Event On Elevating Face-to-Face Engagements
An event that will explore the trends and best practices that are changing live experiences for technology marketers.
As the largest and most powerful technology association in the region, MassTLC’s mission is to accelerate growth and innovation in the Massachusetts technology industry. For more than 30 years, MassTLC has served as the premier network for thousands of companies and entrepreneurs seeking valuable connections.
On April 26, 2018 from 8:30 — 10:30 AM, MassTLCwill be making new, valuable connections from inside the studios of Cramer, a premier brand experience agency that partners with global technology brands.
This new event will bring together a peer group of senior marketers, including CMOs, VPs, Senior Directors of Marketing, and Senior Event Marketers/Planners from technology companies, for a presentations and discussion around the following topic:
Face-to-face Engagements: Trending Strategies, Immersive Content, and Emerging Technologies for Brand Experiences
At this peer meeting, we will explore the trends and best practices that are changing live experiences for technology marketers.
The event will start with hands-on activities from Cramer’s emerging event technology roadshow, dive into case studies from recent events, and showcase the trends that will leave you excited and inspired with ideas for your next events.
Topics that will be discussed include:
- The changing event strategies for technology businesses of all sizes and types
- Trending storytelling and content approaches for face-to-face engagements
- Hands-on with emerging event technologies
- Case studies and best practices from recently completed live experiences
Breakfast will be served.
Cramer’s on-staff executive chef and kitchen team will be preparing breakfast for the event.
Studio tours will be available.
Beyond the emerging event technology that will be presented during this session, attendees will be invited to explore Cramer’s extensive studios and see their latest work with real-time projection mapping, augmented reality, and much more.
Note: This meeting is open to marketing leaders, including CMOs, VPs, Senior Directors of Marketing, and Senior Event Marketers/Planners from technology companies only. Apologies for those that would like to attend but do not meet these qualifications. Contact [email protected] to learn about other opportunities to engage with MassTLC and the sales and marketing community.
Thank you to MassTLC’s Community Sponsors – DemandBase and SiriusDecisions – for supporting this event.
We hope you can join us, many of our technology clients, and the MassTLC community on April 26, 2018 from 8:30 — 10:30AM.
By Brent Turner