The (Mostly Digital) Future of Hybrid Events
Getting together in person has real power. But going virtual has taken events to new heights—and that’s a good thing
The following are select quotes pulled from the original piece.
Brent Turner, head of strategy at events producer Opus Agency, points to the audience wall as one form of community engagement that’s already catching on. Tony Robbins’ “Unleash the Power” virtual event featured one that was 50 feet long and wrapped 180 degrees using the proprietary design and technology platform CANVAS, developed by Canadian software development and design company Immersive Design Studios. Turner is also impressed with audio-first experiences that connect listeners rather than viewers. In February, for example, female entrepreneur association Women Empower X produced an entire event in the audio social platform Clubhouse, including keynotes, panels, and breakout sessions.
